Countless individuals choose to upgrade their motorcycles. They may do so for several reasons, but most choose to sell their bike to help pay for a new ride. Potential buyers look for numerous things when purchasing a used bike. How can an owner maintain their motorcycle for better resale value?
Retain Service Records
Every owner should retain all service records to protect the resale value of your motorcycle. Potential buyers want to see that the bike has been cared for and is in top riding condition. The service records give them confidence that they can immediately get on the bike and take off without fear it will break down. Buyers will pay more for a bike with all service records.
Fix Cosmetic Damage
Always address cosmetic damage before putting the bike up for sale. Many owners ignore this step because the cosmetic damage doesn't affect the bike's performance. However, when potential buyers see rust, cracked paint, dents, and scuffs, they worry that the motorcycle may not be in good condition, particularly if the owner hides this cosmetic damage in the listing photos or description. Address the flaws before listing the bike for sale or share information about the defects in the photos and listing.
Clean the Bike
Every owner needs to clean their bike before listing it for sale. The bike should shine and show its appeal. Washing and waxing the frame is essential, and the owner should polish the frame. Don't overlook the seat, handlebars, chain, footpegs, and brake line. Potential buyers will inspect these areas to understand the bike's overall condition better. Many owners invest in a detailing service to guarantee the bike looks its best before being listed.
Make Necessary Repairs
A bike with mechanical repairs won't sell for as much as a bike in excellent condition. If an owner sells a bike with issues and fails to disclose all the problems to the buyer, they may find the buyer requests their money back or shares negative information about the seller with others. Ensure all mechanical repairs are completed before listing the bike or disclose information about all problems in the listing. Many bikers will purchase a bike with mechanical issues if they know they can handle the repairs independently.
Fair Selling Price
Bikers should have their bike professionally valued to ensure they ask a fair selling price. If a professional appraisal isn't possible, turn to online valuation tools such as the one offered by J.D. Power to learn the motorcycle's current value. Use this valuation as a starting point and compare the bike to other local online listings for the same make, model, and year. A fair selling price adds credibility to the listing.
Accurate Description
The owner must provide an accurate listing description to attract many potential buyers. Include the year, make, model, and mileage of the bike. If any upgrades have been made, share information about these alterations in the listing. Furthermore, provide information about any imperfections or problems with the bike. Let potential buyers know where the bike is located. Find a way to generate interest in the bike, such as by using humor or telling a story. Provide contact information so potential buyers know how to reach out and get more information or set up a test ride.
Be prepared to negotiate with potential buyers and have everything ready to complete a sale. Never waste a buyer's time. A well-prepared seller is appreciated by all and will increase the likelihood of a successful transaction.